Amazon's clearly in need of cash, so ads are coming to Prime Video.

We ’ve seen a raft of streaming services  apply  announcement- supported  categories on their platforms in the last couple of times. Now, Amazon has revealed that it'll offer advertisements in Prime Video as well.   

  • Amazon has announced that advertisements are coming to Prime Video.
  • Ads will come to several countries from early next year.
  • US subscribers can pay an extra $2.99 a month for an ad-free Prime Video plan.

The company  blazoned the move on its website,  attesting that “ limited  announcements ” will come to Prime Video  pictures and television shows from early 2024. Amazon cited the need for advertisements in order to “ continue investing in compelling content and keep  adding  that investment over a long period of time. ” Of course, Amazon has a  request cap of over$1.3 trillion.

“ We aim to have meaningfully smaller advertisements than direct television and other streaming television providers, ” Amazon claimed, although we ’ll have to  stay until coming time to see whether that claim holds water.

Advertisements will come to Prime Video  druggies in Canada, Germany, the UK, and the US first. This will be followed by  druggies in Australia, France, Italy, Mexico, and Spain  latterly in 2024.

Amazon also sought to spin the  advertisement by saying there would n’t be any price increases in 2024. But the  establishment added that it would be offering an  announcement-free  league in the US for an  redundant$2.99 a month. This  league will also be available in other countries, with pricing to follow.   Either way, Amazon is joining a raft of streaming platforms that now offer an  announcement- supported paid  league. This includes Netflix, Max, and Disney Plus. 

What do you think of Prime Video's ad-supported tier?


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